Services / Strategy & executive advisory

Set the direction.
Test what matters.

Independent judgement on investment, product direction and organisational capability. I help leadership teams turn complex commercial and technical questions into decisions they can act on.

Three ways to work together

Strategy & investment decisions

Choose where to invest.

Assess product opportunities, platform direction, build-or-buy choices and AI proposals against business priorities, organisational capability and risk.

For CEOs, boards and executive teams facing a significant technology or data investment.

What you leave with. A recommendation with alternatives, trade-offs and assumptions. Clear priorities and a sequence of decisions, including the evidence needed before further commitment.

Relevant experience: Holland & Barrett

Executive & product advisory

Bring independent judgement to the leadership team.

Work through technology and product direction, data strategy, organisation design and major supplier choices. Challenge assumptions and review decisions as evidence changes.

For CEOs, boards and technology or product leaders who need an experienced adviser at important decision points.

What you leave with. Ongoing advice, recommendations and reviews within an agreed remit. Priorities, decision responsibilities and guidance for the teams carrying the work forward.

Relevant experience: Worldpay

Focused technical investigation

Resolve the uncertainty before you commit.

Investigate a technical or product assumption through an architecture review, targeted analysis or a focused prototype. Guide a small expert team and connect the findings to the strategic decision.

For leadership teams whose next investment or product decision depends on an unresolved technical question.

What you leave with. Findings assessed against an agreed question, scope and stopping criteria. A recommendation to proceed, adapt or stop. Direct technical work is scoped to the investigation.

Relevant experience: Camunda

Value & responsibility

What you are
paying for.

A course of action you can defend, the reasoning behind it, and senior guidance as your teams put it into practice.

We start with the business decision. What are the options, what depends on the choice, and which assumptions could change the recommendation? I examine the commercial case alongside the organisation’s capabilities and technical constraints.

Where an important uncertainty warrants practical investigation, we agree the question, scope, evidence needed and stopping criteria. I can guide your team, supervise a focused prototype or contribute directly where that helps resolve the question.

You work directly with me on the recommendation and at agreed reviews. I take responsibility for my advice and the agreed investigation. Your organisation retains decision authority and delivery ownership.

Before starting, we agree the remit, access needed, fees and review points. The recommendation may be to proceed, change direction, make a smaller commitment or stop.

Start with the decision

What is at stake
for your business?

Considering a technology investment, a change in product direction or a different way of organising your teams? Tell me the decision, what is at stake and your timing.

Discuss the challenge